Ethics Part III(1.5 Credit Hour) TDI Course No.

Chapter 5:

5.1    Moral Issues

• Do the right thing in business and sales
• Act with integrity
• Perform duties with dignity
• Serve best interest of company

5.2     Pertinent Ethical Issues in Marketing

• Misrepresentation
• Defamation-- Written or Oral
• Rebating
• Twisting
• Churning